Meet Rich. The guy behind Adzilla Creative.
I'm the guy behind the guy, behind the guy. (I don't know what that means either. It's from Swingers.)
I'm Rich Elvers. I'm a copywriter, novelist, screenwriter who loves F1 and hockey, books and cinema (the pretentious word for 'movies'), traveling, new tech, personal fitness, my two pugs, and raging at my iPhone.
I have a passion for the power of the written word. A well crafted sentence or sequence that can be visually evocative, emotional powerful, intellectually stimulating... can sometimes give me chills.
Transitioning from various writing roles—technical, instructional, editorial, novels, and short stories—to focusing on copywriting in 2017 marked a pivotal and satisfying shift for me. This creative journey blends my creative self-expression with clients' business success, forging the ultimate win-win narrative.
Wait is Adzilla Creative just... Rich Elvers? Well sort of. It's me, my assistants Thomas and Juniper (well that's her name), Jen Shrubsole of Naturally Nu Photography and Indy & Chewie (pugs). Why am I called Adzilla Creative? I thought it sounded kinda cool. And it's branding baby, branding.
My stuff (aka But what I am I about?)
What fuels my writing? Inspiration, commitment and Mushroom Coffee.
My greatest strength is the ability to shift tone and style, writing in a different voice that suits your needs.
Need serious? While I like to have fun every day, I can be serious (I’ve never laughed at a funeral) and
I can seriously position your brand for the right buyer.
Your brand is your power. Let my copy be your superpower to high customer engagement that drives your business goals. I write energizing, attention getting copy. But getting attention is just the start. Great copywriting convinces customers to buy your services or products without feeling like they're being sold something. My copy resonates with today's readers. And today's readers are today's buyers.
So if you need your copywriting to go down like a fiery jalapeño popper give me a shout. 🌶️
We're in Canada. And we're global. Located in Calgary, Canada, we work with local and international clients thanks to the beauty of the interweb.
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Whoever said, A picture is worth a thousand words, was probably a photographer.
A picture might be worth a thousand words, but a thousand words by a professional copywriter commands the power of an entire gallery.
Click above to see the difference between serviceable writing and copywriting with a refreshing SPLASH.
Get in touch with me
Want to rev up your brand's power? Fill out the form or email me to discuss your needs and how I can help you increase sales.